Marketing Planning

How does Concept approach marketing plans?

We approach every marketing plan by looking at several factors.  Your goals, budget, and aspirations are just a few components that are considered once we have a good understanding of what you want. We then begin to write your marketing plan with you.  Concept Marketing wants you to be a part of the process from the beginning.  After all it is your business, your plan.

Why are marketing plans important?

Marketing plans, just like budgets, serve as guidelines and are setup to help you along your journey for the year.  It is said, a man without a light is just another man in the dark, and the same is true for a business without a marketing plan. Your marketing plan should light the way for you. It is important to remember that a great plan has flexibility and adaptability built into them.

How does Concept Marketing charge for a marketing plan?

Concept Marketing pricing is suited to fit all companies and budgets. The typical marketing plan takes about 20 hours from start to finish. Our base price for a marketing plan is $2,500. For each hour over the initial 20 hours the client is charged $90 per hour.